Our friends at BHLDN have announced a new Plus category that includes sizes 16W-26W which has us running through the fields of flowers with excitement. We are thrilled to share this news—it gets better and better.

The line launches today on their website and in 10 store locations. Lori Conley, BHLDN’s General Merchandise Manager said this about the new collection, “The great thing about love is that everyone fits. With the launch of our inclusive size collection, we are excited to celebrate every bride, at every size…Every neckline, sleeve shape, waist drop, and detail in the collection was designed with the Plus customer in mind.”

We couldn’t agree more with Lori and as for those well thought out details? They are obvious when you see these gorgeous wedding gowns and bridesmaid dresses. Ready to see more? Let the magic begin!

Sleeveless Wedding Gowns

The Ludlow Gown

The Carmel Gown

The Placid Gown

The Lawrence Gown

The Lynette Gown

Wedding Dresses with Sleeves

The Haven Gown

The Odalis Gown

The Lourdes Gown

The Heartleaf Gown

The Summer Gown

The Tenley Gown

Bridesmaid Dresses

The Adena Dress

The Aeryn Dress

The Fidelia Dress

The Bentley Velvet Dress

BHLDN’s promise to love all and serve all also means they’ve committed to never charging extra for the styles within its Plus category—yet another well thought out detail we love.

We couldn’t possibly fit all of the incredible styles on our site—really, we tried. There are even more styles available at BHLDN.com where you can shop, find which select store locations have received this line to date, and book a gown shopping appointment.