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Why book?
Meet Pia Mäkynen—also known as Olive—a Florence-based wedding planner and the heart behind Olive in Love. Finnish by origin but Tuscan at heart, she crafts bespoke weddings, anniversaries, and celebrations in Tuscany’s most enchanting locations, blending Nordic precision with Italian passion. Together with her trusted local partners, Pia handles everything from bookings and legal documents to guest accommodations and logistics, ensuring your special day is effortless and unforgettable. With a deep love for Tuscany and a mission rooted in creativity, care, and connection, Olive will be your eyes, ears, and heart on the ground—turning your dream celebration into reality.
Reviewed by Junebug Weddings
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Q&A
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Couples hire you because…
I think we are easily approachable. And we listen. Learning about our couple's ideas, visions and feelings helps us to get started the planning with the right foot. Sometimes the smallest detail or a funny little side story becomes the guiding line for the entire planning .(Or at least an insider joke :). We always love to find that thread. You never know where it comes from, but it's always there. It's like a butterfly effect, that tiny "thing" creates the real magic in the end.
What is your specialty or personal style?
We live, eat and work in Tuscany every day. We are surrounded by stunning historical venues, gorgeous gardens, panoramic views, rustic charm and the luxury of the local lifestyle; delicious food and great wines. Yet it's all so simple in Tuscany. We appreciate the authentic, natural and seasonal. Our work is about fitting the couple's own personal elements in the chosen contest and we approach each project with open minds. We can plan a black tie event with important productions, but it should always feel easy for the couple and their guests. Tuscany has that informal and welcoming way to invite friends and family for special occasions and we could not be any different.
What is your favorite thing to do when not working?
Traveling across Tuscany and Italy, road tripping. Checking out lovely spots for weddings, holidays and get togethers...it's not work, it's a lifestyle!
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